Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual

Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we're not as rational as we think when we make decisions.

It's become increasingly obvious that the dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely tells us why. Filmed in December 2008.

Joes Segal s a Professor of Cultural History at Utrecht University whose work concentrates on the history

Joes Segal s a Professor of Cultural History at Utrecht University whose work concentrates on the history of modern art, cultural history, cultural boundaries and identity constructions with reference to the common grounds between art and politics in Europe, the US, the Soviet Union and China since 1945. He is the Author of East German Material Culture and the Power of Memory (2011) and Divided Dreamworlds? The Cultural Cold War in East and West (2012). Joes was the recipient of a Senior Research Grant and was based at the Wende Museum, as a guest curator, and UCLA, as a guest professor.

To order his latest book from Amazon, Divided Dreamworlds, click on the image or visit your local bookstore. Thank you.

Consciousness and Cultural Beliefs tagged in EarthSayers.tv.