Ken Webster - Head of Learning from The Ellen MacArthur Foundation (UK) introduces the concept of a circular economy. The end of the era of cheap fossil fuels and key materials, coupled with

Ken Webster - Head of Learning from The Ellen MacArthur Foundation (UK) introduces the concept of a circular economy. The end of the era of cheap fossil fuels and key materials, coupled with rising population and anxieties around water resources, food production and harmful wastes, demonstrates the need for rethinking our model of production and consumption, not merely patching it up. Let's re-think, re-design and build a positive future.

Published on Jan 7, 2013

With the price of resources and energy becoming increasingly

Published on Jan 7, 2013

With the price of resources and energy becoming increasingly volatile, can today's linear economy work in the long term?

What if we didn't buy the goods we use, but instead favoured access and performance over ownership? This short animation from the Ellen MacArthur Foundation introduced the idea, and suggests how it could work for businesses, users, and the wider economy.

A performance model is part of the solution when making the transition to a regenerative circular economy.

A mad professor (comedian Steve Punt) questions whether the way we do things now makes sense and asks us

A mad professor (comedian Steve Punt) questions whether the way we do things now makes sense and asks us to Get Loopy...

Uploaded on Sep 1, 2010
Find out more about the circular economy here.

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02 September 2010 - The Science Museum in London, a showcase of the most world-changing innovations in modern times, was the

02 September 2010 - The Science Museum in London, a showcase of the most world-changing innovations in modern times, was the venue for Ellen MacArthur to announce the launch of her new Foundation, which is calling for people to 're-think, re-design and build a sustainable future'. Uploaded on Sep 7, 2010

Ellen takes us on a journey to investigates how insights from living systems might

Ellen takes us on a journey to investigates how insights from living systems might offer some of the answers to how we can re-design our future, in a world of increasing finite materials and energy.

The Circular Economy 100 is a global platform bringing together leading companies, emerging innovators and regions to

The Circular Economy 100 is a global platform bringing together leading companies, emerging innovators and regions to accelerate the transition to a circular economy over a 1000-day (3 year) period.

To find out more about the Circular Economy 100 with information on how to apply contact the Ellen MaCarthur Foundation here.
Published on May 16, 2013