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Transforming Our Economy

About This Collection

Inspired by the Capital Institute's Third Millennium Economy initiative, this collection highlights those voices - ecological economists, sociologist, finance professionals, environmentalists, community developers - advocating a restructuring of our economy to transition to a truly sustainable economic system.

Curated by mokiethecat

Upstream Innovation Guide - Reuse models
November 19, 2020
If you want to get rid of packaging waste, don’t let packaging become waste. Join the #ReuseRevolution. Upstream innovation is about preventing waste from being created in the first place. It requires a shift in mindset and involves rethinking not just the packaging itself, but also the product and the broader business model. We must move beyond just focusing on incremental packaging improvements towards fundamentally rethinking how to best deliver products and services to a user. Our latest guide is designed for marketers, product designers, and packaging engineers who are new to circular economy, as well as seasoned practitioners. It includes tools and +100 examples from companies across a range of sectors to inspire and empower to take action on upstream innovation and achieve a circular economy for plastic, in which plastic stays in the economy and out of the environment. Explore the guide at plastics.emf.org/upstream UPM_KAR1087_12_Cautious_Comedy_Instrumental_Le_Roux_1436743