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Transforming Our Economy

About This Collection

Inspired by the Capital Institute's Third Millennium Economy initiative, this collection highlights those voices - ecological economists, sociologist, finance professionals, environmentalists, community developers - advocating a restructuring of our economy to transition to a truly sustainable economic system.

Curated by mokiethecat

The Story of the Jeans Redesign
October 20, 2020
The Ellen MacArthur Foundation's 2017 report ‘A New Textiles Economy: Redesigning fashions future’ found that a truckload of garments goes to landfill or incineration, globally, every single second. The fashion industry follows a take-make-waste formula - we take from the earth, make a product and when we’re done with it, we throw it away. The fashion industry cannot continue in this way - it’s wasteful and polluting. Transforming fashion towards a circular economy requires new ways to create and make clothes and the Jeans Redesign is just the starting point. Guidelines set out by over 80 denim experts, ensure that jeans are used for longer, can be easily recycled, and are made in a way that is better for the environment and the health of garment workers. The Jeans Redesign is creating solutions for a world where clothes never become waste. Over 60 participants including Gap, H&M, Tommy Hilfiger, Wrangler and Lee, along with manufacturers, fabric mills and recyclers are using our Jeans Redesign guidelines to produce circular jeans by Spring 2021. Find out more about the Jeans Redesign project at https://www.ellenmacarthurfoundation.org/our-work/activities/make-fashion-circular/projects/the-jeans-redesign #circulardesign