Mainstream EcoTourism ASAP by Richard Edwards

Richard Edwards, Director of the foundation, Planeterra emphasizes the critical nature of converting mainstream tourism to a more sustainable model. Planeterra demonstrates the value of the ecotourism model that has high consumer demand. Moreover, there is a strong business case that continued environmental degradation and the effects of climate change will severely limit the availability of pristine and beautiful destinations that the industry relies upon.

Richard was videotaped by Barry Heidt of sustainabletv with editing support from Sustainable Today at The International Ecotourism Society's (TIES) 2010 ESTC event in Portland, Oregon, September 8-10, 2010.